hina’s new energy vehicle (NEV) market continued to show stable growth in November, with passenger NEV retail sales reaching 554,000 units between November 1 and 16, according to industry data from major market trackers. The figure represents a 2% year-on-year increase, reflecting resilient consumer demand despite intensified price competition and a high comparison base from last year.
Industry analysts note that the early-November performance was supported by a combination of factors, including:
Ongoing price adjustments and promotional campaigns by leading automakers
Rising deliveries of newly launched models in the fourth quarter
Strengthened consumer confidence in electric and plug-in hybrid technologies
Battery-electric vehicles (BEVs) and plug-in hybrid vehicles (PHEVs) both contributed to the growth, with PHEVs maintaining particularly strong momentum due to their suitability for mixed urban–intercity driving needs.
Although the year-on-year growth rate remains modest, the overall NEV penetration rate continues to climb, supported by expanding charging infrastructure, broader model availability, and increasing adoption in lower-tier cities.
Market watchers expect retail demand to accelerate in the second half of November, driven by year-end clearance promotions, upcoming subsidy transitions in certain regions, and a surge in deliveries scheduled before December.
